
NOW! News
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Winter 2000, Vol. 8, No.
4
A Vision of Our Future
For nearly nine years, STOP IT NOW! has held a vision to stop child
sexual abuse within our generation. Fran Henry, president of STOP IT
NOW! explains: "We began with the simple and radical idea of a
public health/public education program that would reach out to adults
in the abusing situation." The "radical" part, in 1992,
was that one of our target groups included people who sexually abused
children. "Our strategy," Henry says, "was to develop a
pilot program that would test whether we can change how people think,
talk, and act around child sexual abuse. From this pilot program we
would grow our program to reach every American. We know we have
ambitious goals, and through careful planning we know we can reach
them."
In 1992, STOP IT NOW! staff started working with professionals in
Vermont to create a media and community action campaign to reach out
to abusers and the adults who know and love them. By 1997, our
two-year evaluation demonstrated concrete results. But success in
Vermont did not mean that we were ready to launch a national program.
In fact, staff at the Harvard Business School’s Initiative on Social
Enterprise strongly advised us to develop a number of "beta
sites" to further test our work in areas that represented the
politics and diversity of the rest of the country.
STOP IT NOW! staff talked with a number of organizations and
individuals throughout the country, formalizing agreements to develop
two beta sites. We worked with Joseph J. Peters institute and other
community-based organizations to launch a program in Philadelphia, an
urban area, diverse in both politics and culture. (See our Fall 2000
newsletter.) At the same time, with the help of many professionals and
the pro-bono assistance of Anne Bourbeau, we expanded our outreach to
a virtual site on the Internet.
In 1999, Harvard faculty members gave us further advice: "Use
these beta sites to build demonstration sites and eventually a
national movement across the country." This fall, STOP IT NOW!’s
Board of Directors completed a three year strategic plan for the
public education program, which sets out the goal of creating three to
five additional sites, moving us closer to our vision of broad
national change. The plan commits our resources to raise the funds and
to build the collaboration necessary for additional sites across the
United States and in the UK.
Lisa Chasan-Taber, the newly elected chair of the Board tells us,
"Many would doubt whether a vision this large is possible for
such a small nonprofit organization. But I see that in less than a
decade, STOP IT NOW!’s work has been able to focus attention on the
people who can make the most change – abusers. In doing so, STOP IT
NOW! has garnered the attention of respected national organizations
such as the U.S. Centers for Disease Control and Prevention and the
Center for Sex Offender Management. This is quite an accomplishment
and demonstrates what social change is possible when the right
nonprofit springs into action."
STOP IT NOW! already has working agreements in Idaho and Minnesota
and we are developing relationships with local leaders in potential
sites including California, Delaware, Wisconsin, Ireland and the
United Kingdom. In each of these sites, we have found a sponsoring
agency who is willing to donate a significant portion of its time and
resources in order to partner with us in this work. Says Chasan-Taber,
"These local sponsors have brought in other organizations to
develop this new concept. We could not possibly have moved this far,
this quickly, without this broad base of support. It is with their
help that we can make STOP IT NOW!’s vision of the future a
reality."

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